What are the best practices for protecting your brand on eBay?

Photo of Jan Buza

Written by Jan Buza

Co-founder of Trama

To protect your brand on eBay, implement these best practices:

  • Register your trademark to establish legal rights.
  • Join eBay’s VeRO program to report and remove infringing listings.
  • Monitor listings regularly to identify counterfeit or unauthorized products.
  • Educate customers on how to identify legitimate sellers of your brand.
  • Take legal action when necessary against repeat offenders.

For an efficient approach, consider using Trama’s brand protection services to streamline monitoring and enforcement.

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