Optimal trademark strategy for startups: What, why and when
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What steps should I take if my brand is copied on Youtube?
Written by Igor Demcak
Founder & Trademark Attorney
If your brand is copied on YouTube, the first step is to document the infringement by taking screenshots and noting the URL of the infringing video or channel. Next, check whether the content violates YouTube’s trademark or copyright policies. If the misuse involves unauthorized use of your brand name, logo, or products, you can file a complaint through YouTube’s trademark violation form.
In cases of impersonation, such as fake accounts pretending to represent your brand, you can report the account for impersonation. If the infringement is widespread, consider issuing a cease-and-desist notice to the violator. For ongoing monitoring and enforcement, services like Trama provide automated brand protection, helping you detect and take down infringing content quickly.
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