Representative

A representative in trademark law refers to an individual or entity that is authorized to act on behalf of a trademark owner in trademark-related matters. This can include filing and prosecuting trademark applications, enforcing trademark rights, and defending against claims of trademark infringement.

Representatives in trademark law can include attorneys, agents, and other professionals who are trained in trademark law and have experience in dealing with trademark-related issues. They can provide valuable guidance and advice to trademark owners, helping them to navigate the complex process of registering and protecting their trademarks.

From our blog

Mobile Apps

How to protect a Mobile App with a Trademark?

People all over the world are using smartphones and tablets. As mobile app usage grows in popularity, the number of app downloads worldwide increases as well. The global mobile application market size was estimated at USD 187.58 billion in 2021 and is expected to reach USD 206.73 billion in 2022[1]. The trend shows that more and more people prefer to use mobile devices over the traditional system, which means more businesses are transitioning their services to mobile-first software solutions. Trademark registration offers an effective mechanism for protecting the uniqueness of this vital asset of any business, including mobile apps.

Metaverse

Miley Cyrus joins Rihanna, Snoop Dogg, and Paris Hilton onboard the metaverse trademark hype train

Many celebrities, including Rihanna, Snoop Dogg, Paris Hilton, and, most recently, Miley Cyrus, have been showing interest in the metaverse with their newly registered trademarks. Metaverse is said to offer a new way to bring music or products to people who cannot physically attend their stores or concerts or who simply prefer to enjoy them from the comfort of their homes. What is behind this trend and why do celebrities find it so appealing?