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How do I protect my brand on Etsy?

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Written by Tomas Orsula

Senior Trademark Attorney

Protecting your brand on Etsy requires a combination of trademark registration, proactive monitoring, and enforcement actions. Since Etsy is a marketplace where independent sellers list products, it’s common for counterfeit goods, trademark violations, and unauthorized use of brand names to appear. To safeguard your brand, ensure that your trademarks are registered and enforce your rights against infringers when necessary.

Regular monitoring of Etsy listings is crucial to identifying unauthorized sellers using your brand name or logo. If you spot infringing content, you can file a complaint through Etsy’s Intellectual Property (IP) policy to have the listings removed. However, manually tracking brand misuse can be time-consuming, which is why services like Trama offer monitoring solutions to detect and address infringements efficiently.

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